Imagine spending months creating a product, launching it with excitement, and then… barely selling one unit a week. That’s exactly what happened to Fix Dessert Chocolater, the now-famous Dubai-based chocolate brand. Yes, the Kunafe Bar Wasn’t a Hit at First. It just took an influencer to change that. This makes for a perfect example of […]
30 years ago, businesses welcomed word processors and spreadsheets, expecting a revolution in productivity. Yet, work didn’t decrease—documents got longer, data became overwhelming, and decision-making became more complex. But now that we welcome AI in Marketing, not so much. AI can increase marketing productivity by as much as 50%, industry estimates suggest. But what does […]
Instagram’s CEO has recently revealed the best algorithm tips of Instagram, growth hacks, and best practices to help you maximize reach and grow your audience in 2025. After analyzing his videos, interviews, and press releases, We’ve compiled this definitive guide to help you understand Instagram’s algorithm and boost your growth effectively. Let’s dive in! 1. […]
Gary Vaynerchuk firmly believes in creating broader content for his social media marketing strategy. When he first started producing business-related content, the overwhelming response was, “Stay in your lane, wine boy! What do you know about business?” It was a surprising reaction, considering business had always been at the core of his work. For brands […]
China has just released another open-source AI model that enables seamless voice and lip-sync for videos. Goku AI Videos are are here to revolutionise content creation. Much like previous Chinese AI models, Goku is slashing production costs, just as we’ve seen in coding and writing. Now, video generation is following the same trend. Powered by […]
Seth Godin isn’t just another marketing guru—he’s a pioneer who has transformed the industry with data-driven insights. With more than 30 years of marketing experience, 21 bestselling books in 38+ languages, and millions of readers on his daily blog, Seth Godin’s Marketing Strategy has set the gold standard for modern marketers, emphasizing trust, storytelling, and […]
People love owning fancy things—whether it’s an Apple Studio Display, designer clothes, or a luxury car. Big brands just have that special appeal. But what, when you think about it, What makes a brand Iconic? Is the brand’s personality and influence what makes these pricey products so appealing, or are they truly worth the money? […]
Social media updates are constantly evolving, and if you want to stay ahead of the game, you’re in the right place. It’s crazy to think about how much has changed over the years. Remember when social media was just about posting pictures and getting a few likes? Now it’s a full-blown ecosystem where businesses thrive, […]
How to get people to buy your product? If anything, you should be a marketing pro. You should want to have thousands of customers and make billions of dollars in sales. Picture doing incredible work in more than 1,067 niches for customers in 136 countries across the globe. Your objective should be to create a […]
Valentine’s Day—it’s that time of the year when love is in the air, and brands go all out to win our hearts (and our wallets). Whether you’re all about the romance, embracing single life, or just here for the food deals, there’s no shortage of creative, over-the-top, and Valentine’s Day marketing campaigns to make February […]
Kim Kardashian has created several businesses over the years, but her shapewear and loungewear line, Skims, is one of her crowning jewels. From day one, Skims dominated the fashion industry, and its success isn’t an accident—Skims marketing strategy is genius. Let’s break down how Skims marketing strategy has made it a powerhouse brand. 1. Kim’s […]
Ye, formerly known as Kanye West, has once again managed to spark controversy, this time with a bizarre Super Bowl stunt. Kanye West Wipes Yeezy Catalog, and he spent a whopping $8 million on a 30-second commercial, but instead of a high-production ad filled with flashy visuals and compelling storytelling, he simply sat in a […]