Enron Egg: The Business Deception That Cost $60 Billion

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Marketing

In the world of online pranks and social media stunts, 2025 has gifted us with a hilariously absurd new chapter: the Enron Egg. Yes, you read that right—the infamous energy giant Enron, which caused the largest bankruptcy in history back in 2001, is now at the center of a parody so elaborate it’s left people […]

Top 2025 digital marketing trends: AI, MMM, and more

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Marketing

As we enter 2025, digital marketing is moving at lightning speed. New technologies are emerging, shifting consumer expectations are being met, and sustainability and inclusivity are gaining momentum as a strong push. Here’s a comprehensive look at the Top 2025 digital marketing trends, along with real-world examples to inspire your strategy. 1. Marketing Mix Model […]

5 Brand New Digital Marketing Strategies for 2025

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Marketing

Digital Marketing Strategies for 2025 have taken a seismic turn. It is a shift in the generations, which shapes the way a person reacts to an advertisement; the big brands are already experimenting with new techniques. Here is how small businesses can use this new technique for phenomenal success. 5 Brand New Digital Marketing Strategies […]

A Guide to Instagram Marketing Strategy and Tips for 2025

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Marketing, Social Media

Ready to explode your Instagram growth in 2025? Discover the key Instagram Marketing Strategy and Tips that turned a 20K follower account into over 230K, and learn how to monetize your viral content for life-changing results. There are three main things that you need to understand to make viral content on Instagram. If you can […]

Social Media As A Search Engine: What to Know

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SEO, Social Media

With everchanging consumer behavior for the last many years, it has given this digital landscape entirely a new scenario. Platforms must adapt quickly to meet these changes, and marketers must stay agile to maintain relevance. What happened to these lone searchers? Google is no longer the go-to for searching something; social media is taking the […]

Social Media Trends in 2025 You need to Know

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Marketing, Social Media

If you use social to grow a brand, earn an income, or connect with an audience, then pay attention. Social media is lining up to hit reset this year, and the shifts in 2025 will rearrange how we create, share, and engage with content. Below are the social media trends in 2025 that will be […]

5 Marketing Strategies to Increase Sales

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Marketing, Sales

Have you ever seen an ad that made you laugh, cringe, and feel inspired at the same time? Marketing strategies to increase sales: Let’s read further to unveil the marketing tactics that drove a 16% sales boost for Nike. Rather than the traditional route of showing runners joyfully crossing finish lines, Nike completely turned this […]

Word of Mouth Marketing: Meaning and Uses in Business

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Marketing, Social Media

Let’s talk about Word of Mouth marketing (WOM)—it’s the OG of marketing strategies and still one of the most effective ways to help businesses grow and shine. At its core, WOM is about real people sharing real experiences, and, when they love it, that love will be shouted from the rooftops. It’s beautiful how a […]

How the Stanley Cup Went Viral

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Marketing

Imagine standing in 1994 and trying to guess the most iconic product of 2024. Would you ever think it’d be a reusable water bottle? Fast forward to today, How the Stanley Cup Went Viral is a story that goes beyond its status as a must-have item. What’s remarkable isn’t just the product—it’s the way Stanley […]

LinkedIn Tips for Company Pages that Work

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Social Media

Finding LinkedIn tips for company pages that work is a real struggle. So, we spent an hour scrolling through LinkedIn. Guess what? Only two posts in our feed were from company pages. If you’re someone paying an agency to grow your company page, you really need to read this. Here’s the hard truth: LinkedIn company […]

Jaguar and Honda-Nissan Merger: Cultural Insights

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Marketing, Sales

Cultural and traditional values play such a big role in how a brand is perceived, don’t they? Take Starbucks, for instance. When they expanded into Australia, they quickly learned that the coffee culture there was so different. Australians love their local coffee shops and have a very specific coffee culture, which led Starbucks to shut […]