7 Marketing Principles every Marketers should know about

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Marketing

Great marketing isn’t just about selling—it’s about creating connections, emotions, and trust. The best brands don’t just advertise; they build experiences that stick with people. Here are seven marketing principles every marketer should master: 1. Know Your Audience Like a Best Friend There are three brilliant marketing principles behind Spotify Wrapped, the platform’s yearly recap […]

How to Do Restaurant Marketing in 2025

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Marketing

Many people, at least once in life, dream of opening a restaurant. However, the bitter truth is that 60% of the restaurants close down within the first year and 80% within five years. What goes wrong? The major reason behind this has to be poor marketing strategy. Restaurant marketing in 2025 is all about adapting […]

DeepSeek Stole OpenAI’s Tech Claims OpenAI

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Marketing

In the world of artificial intelligence, where innovation is everything, a new player has entered the battlefield—DeepSeek. But instead of playing by the rules, they’ve allegedly pulled off a daring move: DeepSeek stole OpenAI’s tech to build their own superior model. Does this sound familiar? It should. This story echoes the great Silicon Valley heist […]

DeepSeek AI: Sometimes A good product doesn’t need marketing

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Digital Product, Marketing

In the ever-evolving world of technology, a new AI advancement has left the tech community in awe. The innovation, known as DeepSeek AI, has sparked conversations across industries, causing ripples in the stock market and raising questions about the future of AI development. On January 27, major companies like Nvidia faced significant market losses, with […]

Understanding the Difference Between Branding and Marketing

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Marketing

Is there any difference between branding and marketing? If you said no, what is your logic? If yes, hi. We will tell now how different they are. The two are often confused, but they very much do not define the same. Ok, let’s unpack and find out how branding is different but works in conjunction […]

Mastering Marketing lessons from Shark Tank

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Marketing

Let us talk about the episode of Shark Tank and the Scrub Daddy and dig deep into marketing lessons from Shark Tank. It was one of the best examples of a product that could make or break even something as extraordinary as Scrub Daddy via marketing. Scrub Daddy on Shark Tank Aaron didn’t just sell […]

5 of My Favorite viral marketing campaigns

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Events, Marketing

Let’s talk about our favorite viral marketing campaign moments that truly hit the mark—those campaigns that made us stop scrolling, start talking, and maybe even hit the “buy now” button. Kicking off this list is a campaign so genius it deserves the top spot: the Selena Gomez x Taco Bell engagement moment. 1. Taco Bell […]

How Netflix Mastered Squid Game 2 Marketing

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Marketing

Squid Game Season 2 is here, but chances are, you already knew that. Netflix’s Squid Game 2 marketing made sure of it. Their marketing campaign for the show is nothing short of genius, ensuring the buzz started well before the first episode dropped. How They Made It Stick If you’ve existed on planet Earth in […]

Breaking Down the Viral Success of Mr. Beast’s Squid Game Video

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Marketing

Squid Game Season 2 is the most-watched series on Netflix, topping charts in 93 countries and gaining millions of eyeballs worldwide. Mr. Beast’s Squid Game Video and KFC’s pink bun sets as great examples of how marketing needs to be done. Capitalizing on its popularity through creative strategies that would appeal to audiences. Here’s how […]

Enron Egg: The Business Deception That Cost $60 Billion

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Marketing

In the world of online pranks and social media stunts, 2025 has gifted us with a hilariously absurd new chapter: the Enron Egg. Yes, you read that right—the infamous energy giant Enron, which caused the largest bankruptcy in history back in 2001, is now at the center of a parody so elaborate it’s left people […]

Top 2025 digital marketing trends: AI, MMM, and more

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Marketing

As we enter 2025, digital marketing is moving at lightning speed. New technologies are emerging, shifting consumer expectations are being met, and sustainability and inclusivity are gaining momentum as a strong push. Here’s a comprehensive look at the Top 2025 digital marketing trends, along with real-world examples to inspire your strategy. 1. Marketing Mix Model […]