Mastering Marketing lessons from Shark Tank

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Marketing

Let us talk about the episode of Shark Tank and the Scrub Daddy and dig deep into marketing lessons from Shark Tank. It was one of the best examples of a product that could make or break even something as extraordinary as Scrub Daddy via marketing. Scrub Daddy on Shark Tank Aaron didn’t just sell […]

5 of My Favorite viral marketing campaigns

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Events, Marketing

Let’s talk about our favorite viral marketing campaign moments that truly hit the mark—those campaigns that made us stop scrolling, start talking, and maybe even hit the “buy now” button. Kicking off this list is a campaign so genius it deserves the top spot: the Selena Gomez x Taco Bell engagement moment. 1. Taco Bell […]

How Netflix Mastered Squid Game 2 Marketing

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Marketing

Squid Game Season 2 is here, but chances are, you already knew that. Netflix’s Squid Game 2 marketing made sure of it. Their marketing campaign for the show is nothing short of genius, ensuring the buzz started well before the first episode dropped. How They Made It Stick If you’ve existed on planet Earth in […]

Breaking Down the Viral Success of Mr. Beast’s Squid Game Video

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Marketing

Squid Game Season 2 is the most-watched series on Netflix, topping charts in 93 countries and gaining millions of eyeballs worldwide. Mr. Beast’s Squid Game Video and KFC’s pink bun sets as great examples of how marketing needs to be done. Capitalizing on its popularity through creative strategies that would appeal to audiences. Here’s how […]

Enron Egg: The Business Deception That Cost $60 Billion

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Marketing

In the world of online pranks and social media stunts, 2025 has gifted us with a hilariously absurd new chapter: the Enron Egg. Yes, you read that right—the infamous energy giant Enron, which caused the largest bankruptcy in history back in 2001, is now at the center of a parody so elaborate it’s left people […]

Top 2025 digital marketing trends: AI, MMM, and more

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Marketing

As we enter 2025, digital marketing is moving at lightning speed. New technologies are emerging, shifting consumer expectations are being met, and sustainability and inclusivity are gaining momentum as a strong push. Here’s a comprehensive look at the Top 2025 digital marketing trends, along with real-world examples to inspire your strategy. 1. Marketing Mix Model […]

5 Brand New Digital Marketing Strategies for 2025

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Marketing

Digital Marketing Strategies for 2025 have taken a seismic turn. It is a shift in the generations, which shapes the way a person reacts to an advertisement; the big brands are already experimenting with new techniques. Here is how small businesses can use this new technique for phenomenal success. 5 Brand New Digital Marketing Strategies […]

A Guide to Instagram Marketing Strategy and Tips for 2025

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Marketing, Social Media

Ready to explode your Instagram growth in 2025? Discover the key Instagram Marketing Strategy and Tips that turned a 20K follower account into over 230K, and learn how to monetize your viral content for life-changing results. There are three main things that you need to understand to make viral content on Instagram. If you can […]

Social Media Trends in 2025 You need to Know

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Marketing, Social Media

If you use social to grow a brand, earn an income, or connect with an audience, then pay attention. Social media is lining up to hit reset this year, and the shifts in 2025 will rearrange how we create, share, and engage with content. Below are the social media trends in 2025 that will be […]

5 Marketing Strategies to Increase Sales

Categories
Marketing, Sales

Have you ever seen an ad that made you laugh, cringe, and feel inspired at the same time? Marketing strategies to increase sales: Let’s read further to unveil the marketing tactics that drove a 16% sales boost for Nike. Rather than the traditional route of showing runners joyfully crossing finish lines, Nike completely turned this […]

Word of Mouth Marketing: Meaning and Uses in Business

Categories
Marketing, Social Media

Let’s talk about Word of Mouth marketing (WOM)—it’s the OG of marketing strategies and still one of the most effective ways to help businesses grow and shine. At its core, WOM is about real people sharing real experiences, and, when they love it, that love will be shouted from the rooftops. It’s beautiful how a […]