Loyalty Marketing Why It Matters More Than Ever
Loyalty Marketing: Why It Matters More Than Ever
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Marketing

Many companies are losing somewhere between 23% to 30% of their customers annually due to churn and lack of brand loyalty. In fiercely competitive markets like retail, cable/TV, or telecommunications, churn rates often hover around 24-25%, meaning nearly a quarter of customers leave each year. This is exactly where loyalty marketing becomes essential. Loyalty is […]

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The New Strategy to Get More Views on Instagram
The New Strategy to Get More Views on Instagram
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Social Media

Instagram has forever changed, and if you want to get more views on Instagram, you need to understand why you aren’t getting the views you feel you deserve, how the algorithm has shifted, and what strategies you need to implement right now to achieve success on Instagram. The key point to note is that supply […]

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SEO Is Not Dead in 2025; It’s Just Changing
SEO Is Not Dead in 2025; It’s Just Changing
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SEO

It’s clear that the landscape for SEO is changing fast, but SEO is not dead. The definition itself is shifting. Instead of just thinking search engine optimization, it’s time you look at it as search everywhere optimization. People no longer search just on Google. They’re using platforms like ChatGPT, Instagram, and TikTok. In fact, according […]

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Google Marketing Live 2025 Future of Advertising
Google Marketing Live 2025: Future of Advertising
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Events

At Google Marketing Live 2025, the message was loud and clear. The advertising world is rapidly evolving, and Google’s generative AI tools are right at the heart of it. Today, more than 2 million advertisers are using these tools to create and optimize their ads. That’s a 50 percent increase since last year. If there […]

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How to Rank Your Google Business Listing at the Top
How to Rank Your Google Business Listing at the Top
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SEO

If you’ve been trying to figure out how to consistently rank your Google Business listing to appear at the top of the map section, this walkthrough is packed with practical ideas to help you get there. Google Business listings are not something to take lightly. Almost half of all Google searches are from individuals looking […]

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8 Content and Social Media Trends That Are Going To Take Over
8 Content and Social Media Trends That Are Going To Take Over
Categories
Marketing

Social media is about to change forever. Not just for creators, but for every brand and business using content to grow. Viral Omega has been studying this closely, spotting social media trends and shifts long before they become obvious to most. There are new ways to win that weren’t even possible before. It’s clear: a […]

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Scarcity Marketing How Limited Flavors Keep Customers Hooked
Scarcity Marketing: How Limited Flavors Keep Customers Hooked
Categories
Marketing

Scarcity marketing is a tactic founded on the principle that when a thing is scarce, time-sensitive, or hard to get, people will be more likely to want it. It exploits core human psychology, fear of loss, and the respect we have for things not always within reach. Brands from all sectors apply scarcity to instill […]

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How to Run Google Ads Campaigns That Convert
How to Run Google Ads Campaigns That Convert
Categories
Tips

If there’s one thing that determines whether a Google ads campaign succeeds or fails, it’s not your font, it’s not your ad placement, it’s the words you write. Google’s search network fixes every visual variable. You can’t change fonts, colors, or text size. The only way to stand out is through your ad copy. That’s […]

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