Aldi’s Marketing Strategy: America’s Fastest Growing Grocery Store

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Marketing

When you step into an Aldi, it’s quickly apparent this isn’t your average supermarket. No café in the store, no deli counter, and no flower department greeting you at the door. What you’ll get, however, is half a gallon of regular whole milk for $2.18, a dozen eggs for $1.87, and a loaf of bread […]