Kim Kardashian Times Square: A Marketing Masterclass

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Marketing

March 5, 2025, Times Square was treated to one of the most brazen marketing campaigns ever—60 feet of inflatable Kim Kardashian in a shiny blue bikini, symbolizing the debut of the new SKIMS swim line. The bold Kim Kardashian Times Square stunt turned heads, overran timelines, and generated nonstop talk—if that was the aim, then […]

Mastering Social Media Marketing Strategy Without Traditional Ads

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Marketing, Social Media

Gary Vaynerchuk firmly believes in creating broader content for his social media marketing strategy. When he first started producing business-related content, the overwhelming response was, “Stay in your lane, wine boy! What do you know about business?” It was a surprising reaction, considering business had always been at the core of his work. For brands […]