Influencers have emerged as digital marketing’s cornerstone for brand growth, and Gretta Van Riel – an incredibly successful serial entrepreneur—is an example of how leveraging influencers can result in huge success. From her SkinnyMe Tea beginnings to today’s tasks of managing thousands of influencer collaborations, Gretta’s journey is a treasure chest of insights for businesses […]
Can UGC be a brand’s core strategy?
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Imagine this: while scrolling through Instagram, you come across what appears to be the ultimate hoodie. It’s your favorite color, has a good design, and seems to fit every box. So you’re excited, click over to the website, and it falls a little flat in details. There are no reviews, no customer photos—just product images […]
Social media has been existing since the 90’s, but only recently has its use come into existence, and today, in the world of e-commerce, success depends on knowing where your audience spends their time. That’s why we have taken the liberty to pull together the top ten social media platforms your brand should focus on. […]