Four words that sum up marketing genius: Enlarge the holes. This simple idea lies at the heart of one of the most outstanding design decisions for a product ever. It is a good example of the impact of small changes to a design. Let’s consider a real-life example. A Minor Modification That Transformed Product Design […]
Squid Game Season 2 is here, but chances are, you already knew that. Netflix’s Squid Game 2 marketing made sure of it. Their marketing campaign for the show is nothing short of genius, ensuring the buzz started well before the first episode dropped. How They Made It Stick If you’ve existed on planet Earth in […]