How do you build an audience that buys the products and services you sell? This isn’t just about racking up views. This is the million-dollar content question. All those fast-growing companies you admire? They’ve cracked this code. The Real Difference: Viewers vs Buyers If you want to build an audience that buys, there’s a super […]
Seth Godin, a bestselling author and marketing professional, is known for his innovative strategies. He can call himself an inventor of email marketing; he mastered the art of connection to build his $30 million company. But how did he grow such a loyal audience? The answer lies in his unique philosophy on marketing, storytelling, and […]
The reason a lot of people don’t have consistency is because their brand isn’t consistent with their target audience. They just developed the company, and they thought this would be a good idea. Your job doesn’t end after producing the right logo and the right brand name. It don’t matter what you think. You’re not […]